New book by Olof Hallonsten: Empty Innovation – Causes and Consequences of Society's Obsession with Entrepreneurship and Growth

What is the book about?

Innovation as a popular buzzword has become detrimental to innovation itself. The book describes this situation, how it came to be and gives way to a more realistic view of what innovation really is, and how it can be accomplished.

Who should read it?

Anyone interested in really making a change through innovation – policy makers, change makers in trade and industry as well as the public sector, researchers.

... and why? 

You get a comprehensive and concise analysis of why innovation has become empty rhetoric among decision-makers and learn what can be done to counter this.

Find the book here!

The book is an open access publication which you find via the link: Empty Innovation – Causes and Consequences of Society's Obsession with Entrepreneurship and Growth